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Webinar: Strategic Persuasion:  Winning Others Over to Your Ideas One Person at a Time
Led By:  G. Richard Shell, Thomas Gerrity Professor; Professor of Legal Studies and Business Ethics; Professor of Management
Tuesday, January 31, 2012

Wharton Alumni Relations is excited to bring you the next faculty webinar offered to our Wharton alumni community. Through January 16, registration is now open to members of the Wharton Club of Northern California. If you are not already a member of our Club, we encourage you to join the club and take advantage of this benefit to our club members.

Register Online SOLD OUT!
Date: Tuesday, January 31, 2012
Time: 9:00am - 10:00am PDT
Cost: No cost for WCNC Members.  A link to the webinar will be sent to all registrants 24 hours prior to the webinar.

About this session:
Very good ideas often die inside organizations because people who are good at creating ideas are not always good at selling them to other people.  This talk will help you understand a reliable, structured process for selling your ideas so they end up at the top of the priority list.

Professor G. Richard Shell, award-winning author, teacher, and Director of both the Wharton Executive Negotiation Workshop and the Strategic Persuasion Workshop will share research and best practices in the fields of influence and persuasion.  As the faculty leader of the two-year process that recently resulted in the biggest changes to Wharton's MBA program in a generation, Shell practices what he preaches.  Tune in to this webinar and learn the following:

• How personality affects effective persuasion;
• Why self-confidence is both an asset and a liability when it comes to influence;
• How to identify and overcome the five biggest barriers to selling ideas.